REAL ESTATE OFFICES
Custom websites for real estate agents and agencies.
Most agency websites are either the same template a dozen other offices in town are running, or they are a few years old and painful to use on a phone. Buyers and vendors notice that before they ever call you. We build these from scratch, designed around how your office actually works.
Why real estate does not fit a fixed package
Our $497 site is a fixed package built for local trades: a handful of service pages, a contact form, done. Real estate does not work that way, and pretending it does produces a bad website.
An agency site has moving parts a trade site simply does not have:
- Listings that change constantly. Current sales, current rentals, under offer, sold and leased archives, each needing its own presentation.
- Individual agent profiles. Agents are the brand. Each one needs a real profile, their own listings, their own contact route and often their own testimonials.
- Enquiry routing that actually matters. A buyer enquiry on a specific property has to reach the right agent immediately, not land in a shared inbox nobody watches.
- Vendor-facing content. Appraisal requests, market commentary, suburb pages and the case for listing with you rather than the office down the road.
- Property management, if you do it. A completely separate audience from sales, with its own funnel for landlords and its own for tenants.
- Multiple offices or territories, where each needs to be findable locally without competing with your own other pages.
What we build
We scope each of these properly rather than fitting your office into someone else's layout. That usually includes listing pages designed for the way your properties actually photograph, agent profiles that work as standalone landing pages, suburb and market pages that can be genuinely found in search, and forms that route to the right person with the property details attached.
Where you already use a CRM or a listing feed, we work with what you have rather than asking you to change how the office runs. Tell us what you are on and we will tell you honestly what is straightforward and what is not.
What it costs
There is no fixed price on this page, and that is deliberate. A single-office site with agent profiles and a listing presentation is a very different job from a three-office group with property management and a feed integration, and quoting one number for both would be dishonest.
What we will do is come back to you with a written plan, a timeline and a fixed price before you commit to anything. No retainer, no hourly billing that drifts, and no work started before you have agreed the number.
For reference, custom website projects for single-location professional service businesses are commonly quoted in the low thousands rather than the hundreds. If your budget and the scope do not meet, we would rather tell you that at the start than halfway through.
Happy to talk it through on a call if that is easier. Unlike our trade package, custom work is a conversation, and there is no obligation attached to having it.
How to start
Email us with your office name, what you need, and your current website if you have one. If you send the current site, we will come back with a short, specific list of what we would change and why, and what it would cost to do properly.
There is no obligation either way. If the answer is that your existing site is fine and you should spend the money on something else, we will say so.
COMMON QUESTIONS
Real estate website questions.
Something not covered here? Email us and we will answer it properly.
sarah@localsitehero.comCan you integrate our listing feed or CRM?
Tell us what you are using and we will tell you honestly whether it is straightforward. We would rather scope it accurately than promise an integration and discover the limits later.
Do you build individual agent profile pages?
Yes, and for most agencies they are among the most valuable pages on the site. Agents get searched by name, so each profile is built to work as a landing page in its own right.
We have more than one office. Does that change things?
Yes, and it needs planning so your own locations do not compete with each other in search. Multi-office structures are part of why this is scoped rather than packaged.
Is there a call involved?
There can be if you want one. For custom work a short conversation usually saves time. For our fixed-price trade package no call is needed at all.
How is this different from your $497 websites?
The $497 package is a fixed scope for local trade businesses and is built before you pay. Custom work is scoped, quoted at a fixed price and built to your requirements, so it cannot be offered on the same terms.
LET'S SCOPE IT PROPERLY.
Tell us what your office
actually needs.
A plan, a timeline and a fixed price before you commit.
START HERE
Get your free demo.
Tell us about your business and we build your first version. No payment up front, and no sales call. If you want to keep it, a standard website is $497 once. Custom builds are quoted to your brief.
Prefer email? Write to sarah@localsitehero.com.